Along the central street, fragrant roses of all varieties grow by the roadside, adorning the charming village.
In summer, the village is embellished with colorful flowers that have enabled it to participate in the "Flower Town" competition.
Why is it the Village of the Roses?
The idea of beautifying the village with flowers, and especially roses, dates back to the late 1950s and early 1960s, and can be attributed to Mayor Riccardo Montanaro. The pharmacist of the time, Aldo Dellaferrera, contributed financially to the cost.
The small rose plants were donated to the residents of the historic center, on Via Umberto I, to be grafted along the edge of the street, near the wall of their houses; over time this initiative was supported by the successor mayors and extended beyond the historic center.
Since 2005 we have been celebrating this event on the first Sunday in June, although the month of the rose is May, but in the mountain area due to the cool climate and altitude, roses reach peak bloom a little late and stay that way for most of the summer, only to return to bloom again sometimes in the winter months.
Coat of Arms of the Municipality of Bossolasco
"The commune of Bossolasco bears a Shield of azure and three hills of green, of which the tallest middle one is surmounted by a plant of boxwood in the natural; the hills are topped with three gold stars with five rays, with a river in the natural exiting to the right of the main hill and turning toward the tip of the Shield; all laid on the countryside of green. The shield is surmounted by a third-order crown due to municipalities with no more than 3,000 inhabitants and adorned with two branches, the first of laurel and the second of oak, laced under the tip of the shield."